This one is branded JAXON, and instructions are in polish, so yeah, highly unclear. The local tackle shop has a small shelf of mixed angling stuff; some hooks, floats, sinkers and feeders, three kinds of groundbait, and the occasional bag of boilies and other oddballs. The shopkeeper is mostly into fly fishing, and some perch, so he has the section under the premise "some people buy angling stuff, they probably know what they're looking for".
Agreed. I've been fishing for thirty-odd years, but mainly spinning and some fly fishing, only got into coarse fishing a year ago, so it's still a whole new playground.
Also, angling in general is a quite small niche in Sweden. Back here it's the stone age, and two of our shops beginning to offer maggots by the pint is this year's sensation.